It may be wise to take a step back before drafting and sending that letter or email. While cease and desist letters serve a legitimate function, a poorly crafted demand, or one based on claims that cannot be supported, can do much more legal harm than good.
A well-designed brand can be a catalyst to put your company’s product or service on the map. However, every company owner or entrepreneur should be aware of the basics involved in selecting a brand name or creating a trademark.
An atmosphere of collaboration, with collaborative intellectual property and co-development agreements, has become more common among established companies…
More and more states are moving toward legalization of cannabis – both for medical purposes and recreational use. Since 2018, the majority of states that have allowed medical or recreational use of cannabis also allow the sale of cannabidiol (CBD) oil, which is one of the 104 chemical compounds found in the cannabis plant. This chemical compound is known to have some medical benefits, but is not psychoactive.
Do your research before you choose your business name and brand. Branding is an essential component of marketing your company’s products and services. Trademark protection ensures that your promotional efforts are not undermined by an infringement.